Once upon a time a man could do someone a good turn and the feeling of internal smugness was enough to satisfy him.
These days no one can do anything without posting the details on social media and this is especially true when someone has done something virtuous that they think they deserve praise for. The gentleman above is one such fellow.
Having taken his mother to see Arsenal play, he quickly posted a photo to his Instagram and bashed out a caption. What a shame he didn't give it a second look before pressing 'post'.