The truth is, there is no disco revolution.
An impressively clever marketing campaign convinced the world to pre-order Daft Punk's album by mass marketing the only five seconds of it that's any good. It's masterful advertising, but a 'revolution' it ain't.
Disco will once again fill the clubs and the airwaves, we're told. The country, in a state of social division and political discontent, is fertile ground for the positive messages of love and unity.
A reality check is needed. This is Britain. The nation has been in an official state of 'quite annoyed' for as long as I can remember; we're never happy. Nothing's changed. We're no more susceptible to the spirit of disco now than we have been at any point during the last 20 years of bad government and public disillusion. A few people moaning on Question Time about MPs expenses is not our Stonewall.
But this needn't be about negativity and nay saying. The fact is, disco is fucking brilliant, and always has been. And that's the point: disco doesn't need to make a comeback, because thankfully, it's never gone away.
To quote a recent Guardian piece, "disco has spilled over into clubs". Have I been imagining the last 10 years? Where some of the world's finest DJs have passed through Horse Meat Disco's weekly club night in Vauxhall to play to the loyal crowd of hundreds? John Morales, Bobby Viteritti, Kenny Dope, Greg Wilson, Andy Weatherhall, Derrick Carter, the list goes on. Have the four residents not been travelling the globe, holding down residencies in three countries simultaneously, playing disco? In fact, most of the UK's cities have been nurturing healthy scenes for a long, long time.
Where have these revivalists been for the past few years? Certainly not in the infamous NYC Downlow at Lovebox or Glastonbury, where hundreds of sweaty dancers at bursting point lose themselves in the sounds of 70s and 80s New York each year, never mind the scores queuing outside to get in. If they were, they would've seen the spirit of disco as healthy as it's ever been, with hundreds of people completely losing their shit as Jim Stanton drops Diana Ross' anthem The Boss, or a West End classic from Luke Howard. We didn't need to be told it was OK to like disco then, and we don't need broadsheet journalists telling us what we already know now.
A younger generation of producers and DJs showing an interest in disco is another cited indication that we should all be reading up on Studio 54 and digging for Casablanca 12''s, dubstep pioneer Skream and Krystal Klear being the two examples given most often. However as any fan of the pair will tell you, these two have championed disco for years. As great as it is that people are starting to appreciate that side of their repetoire, it's no sudden shift in gear, it's business as usual.
All things considered, if all of this is introducing new people to disco then that can only be a good thing - it's a positive art form which encourages love and happiness, and in my opinion it's great to hear beautifully crafted music with live instrumentation being appreciated in clubs. It's just that for the majority of music lovers, we didn't really need telling.
Disco fans (old and new) can catch Horse Meat Disco's show on Rinse FM every Sunday 1-3pm
RBMA x Lovebox presents: Nile Rogers, Seth Troxler, Derrick Carter, Nicky Siano, DJ Pierre @ The Forum Fri 14th Jun
Follow me @tomdisco