Nutshellz claim to make the world's strongest and most comfortable groin protector. To test it, the CEO Jeremiah Raber used the old fashioned American way: guns.
Old Jez thought it'd be a grand idea to let his mate shoot him in the balls. Luckily for him the equipment worked, but not before giving us the most tense few seconds of our lives.
For more info on Nutshellz, head over to their Kickstarter page.