There seems to have been a bit of a footwear epidemic in men’s fashion recently. Somewhere between Russell Brand’s pointy leathers and One Direction’s hybrid shoe sneakers by way of Esquire’s brogue culture, we’ve forgotten what proper trainers actually look like. Which is a very sad state of affairs to be in really. Especially considering the former pride that blokes used to have in their trainer collection.
It’s fortunate then that we’ve got staple brands like Lacoste fighting the trainer corner. Their latest Platinum range, an exclusive collaboration with Foot Locker available from September 16 sees the release of three new designs from the crocodile label. Each one carrying the famous logo with pride and taking on a current trend with all the hallmarks of the brands past. From the classic tennis shoe to the chukka trainers that you’ve seen stomping around on all good boy band, it’s covered – and importantly all have one thing in common. They look like trainers. Each of these designs have enough practicality and wearabillity to them that you could feasibly slip them on the next time you’re banding everyone together for 5-aside, but they also look sharp enough to team with jeans for a more casual look down the pub. Which is essentially what a good trainer should do.
Somewhere between Russell Brand’s pointy leathers and One Direction’s hybrid shoe sneakers by way of Esquire’s brogue culture, we’ve forgotten what proper trainers actually look like.
The Lacoste Platinum collection available at Foot Locker comes in three different styles, each one ticking off various urban trends. First up is the Europa. A classic tennis shoe in a premium white leather with blue detail on the tongue and heel and a dark stripe on the sides contrasting a white croc silhouette. There’s a classic nineties sentiment to these that would work well for any nostalgic casual out there who’s looking for a more up-to-date shoe for their collection. Team them with a simple t-shirt, jeans and varsity style jacket. Or if you’re feeling bang on trend and want to make a statement try out some fluorescent accessories and a loud oversized top. Think Tinchy Stryder at the beach and you’re halfway there.
Similarly the range also has the Tabor, another heavily influence court shoe, though this time offering a far more understated look. Colour wise they come in a pristine looking white and an attitude heavy black. This is a clean, sleek sports shoe that would look the dogs with a good pair of loose fit jeans.
Finally there is also the Centara, probably our favourite from the Platinum collection. This is the Lacoste take on the chukka trend and the brands affinity with quality stands out a mile. Just looking at them makes you want to slap on some beats and star in a rap video. Their half-height means they’d look perfect with a pair of rolled, well-cut jeans or chinos (let’s face it they’re not going anywhere soon) for a solid and current look. They come in an attitude tardy, glossy black enamel, ordinarily we’d be a little bit cautious of pushing anything shiny but the designers here have got it just right – fusing a traditional hip-hop vibe with more modern urbanwear.
A stylish durable range that should keep you comfortable during the schizophrenic climate of the approaching months.
Over the next few weeks, to mark the launch of the Lacoste Tabor White and Lacoste Centara Black we’ll be interviewing some of the hottest street stars including William Spencer, Skate Ninja who combined parkour and karate to become the real Spiderman.
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